LARGE
SCALE RETAILING
Hey Guys, Happy New Week. The Last
in the month of March. This month is soon over, well 2015 has been a FAST year
wouldn't you say? Well All to the Glory of God. How was your weekend, mine was
splendid. Alright, straight to Business...
Large Scale Retailing is a trading
with a large scope of operation. Everything is on a bigger scale unlike Small
Scale Retailing. Buying is on a Large Scale, Selling is also on a Large Scale.
They include:
1. CHAIN/MULTIPLE STORES
It is a form of Large Scale Retail
Trading whereby the Store has similar and identical designs, layout and product
display in all its outlets/branches. For example in Nigeria, we have UTC Store,
Leventis store etc.
FEATURES OF CHAIN STORE:
a. They Sell Similar Range of
Products.
b. They are found in Towns and
Urban Areas.
c. They have Identical Store
Designs.
d. They have similar stock display.
ADVANTAGES OF CHAIN STORE:
a. They ensure Consistence of their
Product.
b. They buy in bulk, which ensures
Lower Price.
c. Their Customers can easily
locate their store anywhere.
DISADVANTAGES OF CHAIN STORE:
a. They don't facilitate Credit
Transaction.
b. Decision-Making are always
delayed.
c. No Personal Relationship between
the shop attendant and customer.
2. DEPARTMENTAL STORES
It is a Large Retailing Store that
operates under one roof which deal with a wide variety of goods but organised
in different sections (departments) for the purpose of service, promotion and
control.
Each Department Specialise in one
line of product. For example- Kingsway Stores etc.
FEATURES OF DEPARTMENTAL STORES:
a. Each Department has its own
Manager.
b. Each Department deals in one
line of Product.
ADVANTAGES OF DEPARTMENTAL STORES:
a. It allows freedom of Movement
around the Store.
b. It ensures bulky purchases of
Goods which helps in Price Reduction.
DISADVANTAGES OF DEPARTMENTAL
STORES:
a. It requires Large Capital to set
up.
3. SUPERMARKET
It is a Large Retailing Business
Unit that deals mostly on Food, Household Items and other wide variety of goods.
It operates a Self-Service System with Basket and Trolleys left for Customers
to help themselves to their needs.
ADVANTAGES OF SUPERMARKET:
a. It Provides Wide Variety of
Goods.
b. Customers have the right to make
choices without being influenced by shop attendants.
c. It ensures Self-Services.
DISADVANTAGES OF SUPERMARKET:
a. No Personal Attention is given
to Customers.
4. MAIL ORDER
It is a large Retailing Business in
which buying and selling is carried out by post. The customers are contacted by
mail, their orders are received by mail, and the delivery is by mail. It
involves the use of catalogue that presents the goods and price. Payment is
through Cash Delivering Basis.
New Trends have been introduced in
retailing business because of the dynamic nature of commercial activities. In
order to enhance and facilitate business activities; New ideas and Techniques have been
introduced.
This brings us to the end of Today's Session. Hope this was
very helpful to you, leave a comment of what you think of this Tutorial and of
your Questions below. Have a Blessed Day and Remember You are Amazing. God
Bless You.
